Louis B. Lundborg
WORDS ABOUT WORDS
If when a businessman speaks of minority employment, or air pollution, or poverty, he speaks in the language of a certified public accountant analyzing a corporate balance sheet, who is to know that he understands the human problems behind the statistical ones? If the businessman would stop talking like a computer printout or a page from the corporate annual report, other people would stop thinking he had a cash register for a heart. It is as simple as that- but that isn't simple.
—Louis B. Lundborg, The State of the Language, 1980
Posted on November 12, 2002 at 9:59 PM
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