"They are perfectly normal women — until they get a ring," says Ms Spaemme. "They run around screaming: 'It is my day! Bow down and kiss my feet!' They demand attention, gifts and money and treat family and friends like servants."
—Steffi Kammerer, "Drama, chaos, greed and a white dress," The Dallas Morning News, August 27, 2002
—Diane White, "Tacky trips down the aisle," The Boston Globe, June 29, 1995
The "Ms. Spaemme" mentioned in the example citation is writer Noe Spaemme (real name: Gail Dunson), who, along with co-author Jeanne Hamilton (creator of the etiquettehell.com Web site), published a book called Bridezilla: True Tales from Etiquette Hell (Salado Press) in July of this year. Noe Spaemme ("No spam"? What the heck kind of pseudonym is that!?) has been on the interview circuit all summer, so bridezilla has been in the news quite a bit. However, this isn't the first time the term has created some buzz. Back in 1999, Modern Bride magazine launched a full-page comic strip (yes, you read that right: a comic strip) called Bridezilla, which chronicled "the beast called bride-to-be."