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infomediary noun. Information + intermediary. A company that collects personal data from consumers, markets that data to businesses while maintaining consumer privacy, and offers consumers a percentage of the brokered deals.

Example Citation:
"Tipping the balance of power in favor of consumers could create a new industry in the future: agents to negotiate complex consumer information deals. Companies called infomediaries might act as custodians and brokers of customer information, marketing it to businesses on consumers' behalf while protecting their privacy."
The Futurist, "Selling your privacy; new methods to collect customer information "

Related Words:
disintermediation
information broker
metamediary
reintermediation

Subject Category:
Business - E-commerce

Posted on April 2, 1998 at 7:02 AM


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