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joy-to-stuff ratio (joy-too-STUF ray.shee.oh) n. The time a person has to enjoy life versus the time a person spends accumulating material goods.

Example Citation:
As families become more affluent, sometimes they begin to suffer from what has come to be called "affluenza": They focus their lives around accumulating more and more stuff that they have less and less time to enjoy; their "joy-to-stuff ratio" gets out of balance.
—Ellen Frankenburg, "During holidays, watch your 'joy-to-stuff' ratio," Cincinnati Business Courier, December 28, 2001

Earliest Citation:
You're not really spending money when you spend money, Joe and Vicki say. You're spending the life energy you put into earning that money. You only have so much life energy. What do you want to use it for? Commuting? Shopping sprees? Going for walks? Playing with your children? Serving your community? Taking that question seriously does wonders for one's joy-to-stuff ratio, decreasing stuff, increasing joy.
—Donella H. Meadows, "One woman's search for the American dream," The News & Record, July 17, 1995

Notes:
To the definition of today's phrase, I should add that time spent accumulating goods includes time spent at a hateful job that a person sticks with because they need the income to purchase fancy clothes, expensive cars, and other nonessential stuff. (For the exam, you should note that the word stuff has been a paid-in-full member of the language since at least 1330, but the colloquial "collection of unspecified things" sense of the word has only been around since the 1920s.) From now on, when people ask me why I do the Word Spy (and what they always really mean is why do I do it for free), I'm going to tell them that it adds a considerable amount to my "joy" numerator.

Related Words:
affluenza
brand name-dropping
commodified leisure
downshifter
gratitude research
inconspicuous consumption
miswanting
mouse race
soul proprietor
spending fast
upshifter
voluntary simplicity
work-life balance

Subject Categories:
Business - Money
Culture - Slowing Down
Sociology - Lifestyles

Posted on August 13, 2002 at 3:14 PM


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