Home Subjects Archives Quotations
Search: Search Tips

maffluent noun. The mass affluent; the relatively large group of people who can now make some claim to affluence because of the increased value of their stock portfolios.

Example Citation:
"The ownership of shares seems to be taking off again, building on privatisations and demutualisations. Welcome to the new world of the mass affluent, or as the marketeers in Soho like to say (in a buzzword particularly vulnerable to misspelling), 'the maffluent'."
—George Trefgarne, "Now we can all become the sage of anywhere," The Daily Telegraph, May 8, 2000

Related Words:
affluenza
commodified leisure
investorism
nanny bubble
one-stock wealthy
personal shoplifter
personal shopper
poverty effect
starter castle
sudden loss of wealth syndrome
sudden wealth syndrome
wealth effect

Subject Categories:
Business - Money
Sociology - Demographics

Posted on August 11, 2000 at 7:42 AM


 Recent posts:
  jingle mail
  tuxeda
  boreout
  scuppie
  allergy bullying
  IMBY
  agflation
  mullet strategy
  walkshed
  daughter track
 Alphabetical archives:
  A B C D E F G H I
  J K L M N O P Q R
  S T U V W X Y Z #
 Other links:
Top 100 Words

Recent Words

Recent Quotes

Word Spy, The Book

Word Spy Citations

Feedback

My Favorite Words

My Neologisms

Paul McFedries



Copyright © 1995 - 2008 Paul McFedries and Logophilia Limited